- To better understand the main undercurrents and emerging trends which influence consumer behaviour in France as well as internationally,
- To have a better vision of major market developments, the environment,
- To pre-empt and direct strategic thinking for businesses that must make decisions about the direction of their development for tomorrow,
- To identify approaches for the development of new products and/or eventual product diversification .
An annual conference:
- Observation and analysis of the development of social behaviour,
- Observation of geopolitical development,
- The consequences for new products,
- Analysis and summary of opinion formers.
Richard RICO - firstname.lastname@example.org - Tél : + 33 (0)18.104.22.168.75